There's a thin line between being inspired by something, and simply copying it. So how can you stay on the right side of that line? Co-Founder & Strategy Director, Nathan Fullwood, looks at the role of reviewing references during a sprint session and how it can birth useful analogies or vital component parts of a (hopefully), unique creative solution.
Read MoreThe Google Ventures Sprint process is a great tool for solving complex problems using design thinking in 5 days. But does it work for coming up with creative ideas? The short answer is: yes!
Read MoreAt CreateFuture, we pride ourselves on working fast. For us, quick doesn't mean dirty. It means finding and tackling the hardest part of the problem first, so that you can learn, de-risk, and move forward with confidence.
I found a great example of this in a surprising place, and it involves a talking hamster.
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