As we search to be innovative, to build dynamic, creatively minded teams and businesses that can compete in constantly changing environments, what skills, mindsets and ethos must we embrace to create a confident culture?
I recently had an hour talking with Don Smith, Strategic Creative Director at Expedia.
Read MoreWe’ve always been keen on research at CreateFuture. We’ve always run projects with research to ask users what they think. We always learn something. It's always unexpected, and there are many projects where we did something different as a result.
This is why we've formed a partnership with insight agency ImpactSense.
Read MoreI’m sure many of you have read Forrester’s recent report titled ‘Agency Holding Companies need a brave new business model’.
Lots of interesting points, not just the WPPs and Publicis of the world…
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