In this post, Nathan Fulwood, Co-Founder & Strategy Director, discusses the value of brand archetypes and how to incorporate them into your brand planning process.
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Our Research and Insights Lead Neil shares some thoughts on how drinks and luxury brands can respond to increased (again) demand for online fulfilment and customer service.
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For our second Product-focused BreakFast session, we welcomed Abhishek Lahoti from Dropbox to the Printmakers Gallery in Edinburgh.
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